ROC The Day

From December 11, 2013 through December 11, 2013 at

ROC the Day is an epic, one-day giving event on Wednesday, December 11, starting at 12:00 a.m. and ending at 11:59 p.m. for the entire nine-county Greater Rochester region. It's 24 hours of unprecedented giving. You can ROC The Day by giving to causes that mean the most to you.

Help us launch a new program to provide enriching and educational experiences to low income families in the philanthropic spirit of George Eastman.

Visit for more information.

George Eastman valued excellence and innovation, and wanted Rochester to be the best city in which to live and work. As a result, he gave most of his philanthropic fortune to the city’s organizations and established the Community Chest, which is today’s United Way.

The museum advances George Eastman’s legacy by presenting world-class exhibitions, educational programs, artist lectures, and film series in the Dryden Theatre. Renowned globally, Eastman House provides those in our hometown with a front seat to the world of photography and film.

We want to make these experiences accessible to everyone in our community. Your donation will support a new program offering free museum admission to under-privileged families. Please help us bring enriching cultural experiences to those who would not otherwise have that opportunity.

Location : 900 East Avenue, Rochester, NY 14607 · More Information · RTS East Ave. routes 57 & 81; University Ave. route 48.

Hours: Tue - Sat : 10am - 5pm . Sun : 11am - 5pm. · More Information · Buy Tickets

Admission : Adults $14, Seniors (62+) $12, Students (with ID) $5, Children 12 and Under Free · Members Free

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