Hollywood2Go seminar at George Eastman House Sept. 24 and 25

Experience a behind-the-scenes look at the studio process, led by movie execs

For Release 2011-08-19

 

ROCHESTER, N.Y. — George Eastman House is hosting a two-day seminar titled Hollywood2Go, which presents filmmakers and movie-lovers an opportunity to get a behind-the-scenes look at the studio process of motion picture development, production, and marketing. Hollywood2Go, which is led by Hollywood insiders, will take place Saturday and Sunday, Sept. 24 and 25.

Participants will learn over two days the path of a film from beginning (the pitch) to the end (distribution), as well as the history and structure of today’s movie studios; how to protect your intellectual property; how talent deals are negotiated; the shifting balance of power in Hollywood; and film economics.

“It’s like earning a two-day MBA in film,” said founder and presenter Robert Rubin, a graduate of the University of Rochester who has been in the entertainment industry for more than 20 years as an entertainment attorney, dealmaker, studio executive, and home entertainment executive.

Hollywood2Go co-presenter Jeffrey Korchek has served as a senior executive at USA Entertainment®, a literary agent, and executive vice president in charge of business and legal affairs at Universal Pictures®. Rubin and Korchek also have taught the course “The Business of Film” at UCLA Extension.   Korchek is Adjunct Professor of the USC School of Cinema’s Peter Stark Program, teaching the first year business course for graduate students. 

Cost for the two-day seminar is $550 ($500 for Eastman House members and $450 students and faculty). For information, visit www.hollywood2go.com; call (585) 271 3361 ext. 222; or email at information@hollywood2go.com.

All proceeds from Hollywood2go support George Eastman House.

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